Phil Lathwood


Head PGA Coach - Edgbaston Golf Academy

Structured Golf Coaching for Committed Amateur Golfers

I help amateur golfers improve consistently through clear structure, personalised coaching and accountability.


Is Coaching right for you?

My Coaching works best for amateur golfers who:

  • Want to improve properly, not chase quick fixes

  • Are open to changing habits and learning

  • Play at least a couple of times per month

  • Are willing to practise between sessions

  • Value structure and progression over time

This may not be the right fit if you’re:

  • Looking for a one-off tip to “fix” your swing

  • Unable to practise between lessons

  • Only playing occasionally

  • Expecting instant results

Ready to improve your golf properly?


Why Structure matters

Most golfers don’t struggle because they lack talent, they struggle because they lack clarity and structure.

Random lessons often lead to short-term improvement but long-term frustration. My approach focuses on building your game in stages, with each session connected to the next, supported by clear practice priorities and accountability.

That’s how real improvement happens


One-Off Lesson

Ideal for specific issues or occasional coaching

Includes:

  • Video Analysis & Trackman Data

  • Immediate Feedback

  • OnForm Session Summary

£75.00

Game Clarity Session

90 minute Session

Designed to:

  • Assess your game properly

  • Identify strengths & weaknesses

  • Set clear priorities

  • Create a focused practice plan

£110.00

Structure Improvement Programme

12 week coaching programme

Includes:

  • Regular 1-to-1 Coaching

  • Clear Development plan

  • Ongoing progression and review

  • Accountability between sessions

Best suited to golfers who are ready to commit to improving properly over time.

£565.00


Not sure where to start?

I offer a free 15-minutes call for golfers who to see if we’re a good fit.

This isn’t a coaching session - it’s a short conversation to:

  • Understand your goals

  • Discuss how you currently play and practise

  • Decide whether coaching would be suitable

If it’s not the right fit, I’ll tell you honestly


About Me

I'm a PGA Qualified golf coach and Head Coach at Edgbaston Golf Academy, where I've spent seven years helping adult amateur golfers improve properly.

My approach is simple: understand your game, focus on one priority at a time, and build improvement that sticks. I use video analysis, TrackMan data, and structured practice plans to help golfers see real progress - not just short-term swing changes that disappear.

I work best with committed golfers who value structure over quick fixes.

If that's you, let's talk..